A new report reveals America’s most influential NBA teams and players.
The Golden State Warriors is the most influential NBA franchise, followed by the Los Angeles Lakers, Boston Celtics, and Chicago Bulls whereas the Minnesota Timberwolves is the least influential NBA team. LeBron James is the NBA’s most influential athlete, ahead of Steph Curry, Kyrie Irving, and Kevin Durant.
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With millions of fans across the country and a roster of multi-billion-dollar franchises, the NBA is a superpower in the world of sports. But which teams and players hold the most influence over fans, sponsors, and the media?
By comparing social media data, Wikipedia page views, and annual Google searches for each NBA team and player, a new study by Betway reveals the most influential basketball franchises and athletes in America.
With more social media followers, annual searches on Google, and TikTok video views than any other team, the Golden State Warriors are the NBA’s most influential franchise.
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Next up, the Los Angeles Lakers take second, with more Twitter followers and Wikipedia page views than any other team, followed by the Boston Celtics, who are just short of being the third NBA team in the last year to reach a billion TikTok views.
Meanwhile, the Chicago Bulls and Miami Heat round out the five most influential NBA franchises.
Rank |
NBA Teams |
Total Followers |
Tik Tok Views |
Positive Sentiment |
Influence Score |
1 |
Golden State Warriors |
42,100,000 |
3,000,000,000 |
19.4% |
8.938 |
2 |
Los Angeles Lakers |
34,400,000 |
234,000,000 |
14.7% |
5.194 |
3 |
Boston Celtics |
12,600,000 |
959,000,000 |
12.4% |
3.653 |
4 |
Chicago Bulls |
15,200,000 |
1,000,000,000 |
12.9% |
2.624 |
5 |
Miami Heat |
12,100,000 |
767,000,000 |
10.6% |
2.545 |
6 |
Dallas Mavericks |
7,500,000 |
521,000,000 |
12.9% |
2.157 |
7 |
Utah Jazz |
6,300,000 |
421,000,000 |
13.8% |
2.125 |
8 |
Milwaukee Bucks |
8,800,000 |
335,000,000 |
14.4% |
2.007 |
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